Sunday, January 14, 2007

Now With Even Funnier Stories About Food!

I really like Hamburger Helper. It allows me to have some sense of involvement in the meal that i will then eat, but it is also really quick and easy. I get to feel like i did some cooking, without any real effort or cooking skill. It does require certain cooking utensils, but those were easy to acquire.

My favorite dish is actually "Chicken Helper", but it's obviously under the same Hamburger Helper umbrella. It still has the same little anthropomorphized glove on the box. Right now, I'm making legitimate, old-school Hamburger Helper. The actual hamburger-based helpers amuse me, because it's all basically the same thing with slightly different names and flavors. It's basically all macaroni-and-cheese with hamburger meat. But the noodles are basically all the same, it's just a different powder every time. And a slightly different name. Today, it's "Beef Pasta."

Lots of products use the "New and improved strategy."
-"Now with twice as many raisins"
-"Now with an even bigger crunch!"
-"New, longer-lasting!"

But this box of Hamburger Helper has my favorite one ever:

"Now Better Tasting!"

As if to say, "If you enjoyed the crappy old Beef Pasta, you'll LOVE the Beef Pasta that actually tastes sorta OK."

"And you'll get to feel like you cooked something, when really, your skillset is basically limited to browning ground beef."

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